Choosing the Right Paint: What Really Makes a Paint "High Quality"?

Whether you're painting your own home or hiring a pro, it's natural to wonder: what makes one paint better than another? Why does one gallon cost $30 and another $80? And is there a real difference between DIY paints from big box stores and professional-grade paints used by contractors?

This post breaks down the key differences in paint quality, what "high solids" and "premium resins" actually mean, and how the most trusted brands stack up.

What Makes Paint "High Quality"?

There are a few core ingredients in any paint: pigment, resin (or binder), solvent (water in acrylics), and additives. But the quality and ratio of these ingredients make all the difference. Here are the big three to focus on:

1. Solids Content

Solids are what's left behind after the water evaporates. High-quality paints have more solids, which means:

Better coverage per coat

Thicker, more protective film

Longer-lasting results

Lower-quality paints are cheaper because they’re diluted. They might cover in 2–3 coats what a pro-grade paint can do in 1–2.

2. Resin Quality

Resins are what bind the paint to the surface and help it stay flexible over time. The better the resin, the more durable and fade-resistant the finish. Premium resins also resist cracking, chalking, and peeling over years of weather exposure.

3. Additives and Technology

Higher-end paints often include advanced mildewcides, UV inhibitors, and flow agents that:

Help paint self-level (fewer brush marks)

Improve weather resistance

Keep the color looking fresh

Pro-Grade vs. DIY Paints: What's the Real Difference?

DIY paint brands are made to be easy to work with, especially for someone who doesn’t paint every day. That means:

Thinner body

Longer open time (dries slower)

Less prone to drag or lap marks

But this ease of use often comes at the cost of performance. You’ll need more coats, and it won’t last as long.

Pro-grade paints, on the other hand, are designed for efficiency and durability. They have:

Higher solids

Faster drying time

Better adhesion and hide

They require a bit more experience to apply well but deliver longer-lasting, more professional results.

Comparing the Brands: Sherwin-Williams, Benjamin Moore & Behr

Let’s look at how the major brands stack up across performance tiers:

Entry-Level (DIY Grade)

Behr Premium Plus (Home Depot)

Benjamin Moore ben Exterior/Interior

These paints are budget-friendly, easy to use, and good for lighter-duty projects. Great for short-term refreshes but not ideal for harsh climates or long-term durability.

Mid-Tier (Pro Standard)

Sherwin-Williams SuperPaint

Behr Ultra

Benjamin Moore Regal Select

These are solid options for most homes. They offer good coverage, decent durability, and better fade resistance. They’re a great balance of cost and quality.

High-End (Top Performance)

Sherwin-Williams Duration or Emerald

Benjamin Moore Aura

Behr Marquee

These paints are built for long-term beauty and protection. They hold color extremely well, resist mildew and weather, and require fewer repaints over the years.

Final Thoughts: Choosing What’s Right for You

If you’re hiring a pro, you’re likely already getting higher-end materials built into the price. If you’re DIYing, it’s tempting to save money on cheaper paint—but you may end up spending more in time and extra coats.

Pro tip: A high-quality paint, even at $70–$90 a gallon, is often cheaper per job than two to three coats of a lower-quality one.

At Chromabrush Painting, we use professional-grade paints because they give our clients the most beautiful, long-lasting results. We don’t believe in cutting corners, and we’ll always help you choose the right paint for your home’s needs, climate, and style.

Need help choosing the perfect paint? Reach out — we love helping homeowners make smart, lasting choices.